Now part of common parlance when referring to the overly-sensitive, easily-outraged, excessively-entitled Left, we read with particular enjoyment - for obvious reasons - that when London's Evening Standard asked Fight Club author Chuck Palahniuk about the popularisation of the term, he responded "It does come from Fight Club. There is a line, ‘You are not special. You are not a beautiful and unique snowflake.’”
http://www.zerohedge.com/news/2017-01-24/fight-clubs-chuck-palahniuk-slams-modern-left-i-coined-snowflake-and-i-stand-it

Realist - Everybody in America is soft, and hates conflict. The cure for this, both in politics and social life, is the same -- hardihood. Give them raw truth.