According to a Reuters poll, some 63%, or nearly two-thirds, of US adults did not plan to shop on Black Friday this year. Some 32% said they plan to finish about half of their holiday shopping on that day. As a result "shocked" US retailers are doing everything they can in their scramble for market share.
http://www.zerohedge.com/news/2016-11-23/retailers-panic-63-americans-plan-not-shop-black-friday

Realist - Everybody in America is soft, and hates conflict. The cure for this, both in politics and social life, is the same -- hardihood. Give them raw truth.