Putin hosted the Olympics & it cost Russians $51 billion.
He was hoping to be embraced into the G-8 & the Olympics would make him more popular. Instead, look how far he's fallen since then.
If 'We' can find new energy sources, Russia will lose its importance & strength.
In 2018 Russia will host The World Cup. Consider the cost.
Russia may not turn a profit
Thus, it's certainly possible Russia won't turn a profit from the tournament. Early reports suggest half of the country's World Cup funding will come from government money, while outside investors like Gazprom and Russian football club Spartak Moscow, among others, will cover the remaining costs.
Assuming the country spends $8 billion on stadiums and $20 billion total when infrastructure projects are included, it would need to recapture about $10 billion to break even. Given that Brazil likely brought in around $3 billion in tourism-related spending this World Cup, it's unlikely Russia surpasses even that -- Moscow doesn't exactly have the allure of Rio de Janeiro.
more:
http://www.fool.com/investing/general/2014/07/19/why-the-2018-world-cup-could-be-the-most-expensive.aspx

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