Unlikable Presidential Candidate
by Michael Tomasky May 13, 2012 4:45 AM EDT
It’s been a long time since the country elected a man as personally unappealing as Mitt Romney. Will Americans overlook their deeply held conviction that he’s a jerk?
Very few votes are going to be cast on the basis of what Mitt Romney did or didn’t do to John Lauber in 1965. So that, per se, isn’t Romney’s problem. But this is: The story lands as another brick on pile of evidence amassing that he’s just a disagreeable human being. A few days ago I wrote about Barack Obama’s biggest problem, which is that despite all the many areas in which Americans rate him higher than Romney, the one on which they give Romney the edge happens to be pretty important: handling the economy. Now we get to Romney’s biggest problem. The likability factor. He ain’t got it. And he ain’t got much of a way to get it.
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It’s okay to have a gajillion dollars if you’re Bill Gates or Steve Jobs and have made everyone’s lives more interesting and cooler. But Romney? He helped give us Domino’s Pizza.
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Romney, though? This is the biggest washout of modern times, folks. Gallup just this week put the likeability ratings at Obama 60, Romney 31. It’s not that Obama’s number is unusually high. Look back at those Kerry-Bush numbers. Americans are an open-hearted lot, at least presumptively, so they want to like the guy who’s going be the president. But they Do. Not. Like. Mitt. Romney.
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And this brings us back to the Cranbrook School incident. We might have learned from The Washington Post this week that Romney gallantly interceded on poor Lauber’s behalf. Or even, maybe, that he did the awful deed, but a few years later he got in touch with Lauber to say, “Gee, old scout, went a bit overboard there.” Or even that he acknowledged to one of his confederates that he regretted the incident. In other words, we might have learned something that showed he knows he behaved like an asshole. But all we learned is that he behaved like an asshole and is now pretending to forget it. A jerk is one thing. But a jerk who takes no responsibility for his jerkitude is pretty much the definition of an unlikeable person.
No human being is one dimensional. I’m sure there are plenty of people in the world for whom Mitt has performed kindnesses. I expect we’ll be getting to know every single one of them in these next few months, too, in heavily filtered television ads in which the men wear proletarian flannel and the women’s St. John blazers are kept safely in the closet. All I can say is they’d better be more likeable than their candidate—for his sake. In the meantime, there’s something very reassuring about this country reposing in those numbers, that the black guy with the weird name who’s been called everything under the sun is twice as likeable as the rich white guy. This is the America that drives the wingers crazy, but that the rest of us—the majority—live in, and love.
http://www.thedailybeast.com/articles/2012/05/13/michael-tomasky-on-mitt-romney-the-unlikable-presidential-candidate.html?utm_medium=email&utm_source=newsletter&utm_campaign=cheatsheet_morning&cid=newsletter%3Bemail%3Bcheatsheet_morning&utm_term=Cheat%20Sheet
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