Why? Because if "the unelectable one" were to become president, the financial kleptocratic, oligarchic status quo, which just so happens is the big legacy media's biggest advertising base, would be wiped out overnight. Next up: big media becomes very small media. The clip below from CNN explains it all.
As for the reason why Bachmann took first, one picture speak a thousand words:

http://www.zerohedge.com/news/media-admits-ignoring-ron-paul

Realist - Everybody in America is soft, and hates conflict. The cure for this, both in politics and social life, is the same -- hardihood. Give them raw truth.