Apple triggers 'religious' reaction in fans' brains, report says
Mark Milian, CNN
May 19, 2011 6:33 p.m. EDT
At product launches, Apple store employees cheer for the first customers to buy the company's latest gadgets.
STORY HIGHLIGHTS
Apple fans' brains react similarly to religious people's, a BBC report says
Neuroscientists say Apple's gadgets can trigger areas of the brain associated with religion
Pope Benedict has warned that religion cannot replace God
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http://www.cnn.com/2011/TECH/gaming.gadgets/05/19/apple.religion/index.html?hpt=C1