the less you like him.
I know it's facebook's policy to put his face everywhere and to try to make him seem like some brilliant, cool tech guru. But he's got about as much appeal as a loaf of mouldy bread.
Can you imagine being him and accepting that a marketing campaign should be built around him always wearing the same black outfit, always with the same joyless haircut, always with the glassy-eyed look of a replicant from Blade Runner and always the voice as interesting as the buzz of a mosquito?
Is there anything worse than a facebook publicity video? I mean really?